C7 FAMILY
3/8/26
#8 - DEVELOPMENT
JUST LIKE THE FIRST TIME I WAS VENDING AT THE FLEA MARKET, I AM TYPING THIS ISSUE AS I SIT AT MY BOOTH. IN FRONT OF ME ARE A LITTLE OVER 70 PINS THAT I MADE USING MAGAZINE’S FROM MY PERSONAL COLLECTION, ALONGSIDE A RACK CONTAINING 30 LOVE PIECES. WITH THIS BEING MY SECOND TIME SELLING MY PRODUCT AT THE ARCATA FLEA MARKET, I FEEL A COMPLETELY DIFFERENT LEVEL OF COMFORT THAN I DID THE FIRST TIME. NOT ONLY DO I HAVE A BETTER IDEA OF WHAT TO EXPECT, BUT I’VE MADE VARIOUS CHANGES TO MY BOOTH THAT ARE GOING TO BENEFIT ME SIGNIFICANTLY THIS TIME AROUND. THE FIRST TIME I SOLD, I HAD ALL OF MY ITEMS DUMPED ON MY TABLE IN A SEMI ORGANIZED FASHION. I LIKED THE MAXIMALIST FEEL TO IT, HOWEVER I QUICKLY FOUND OUT THAT HAVING ITEMS LAID OVER ONE ANOTHER MAKES PEOPLE SCARED TO MESS IT UP, AND LESS LIKELY TO GRAB AND OBSERVE THEM. THIS HAS A VERY EASY SOLUTION WHICH I CHOSE AS SOON AS THE FIRST MARKET ENDED: BUYING A CLOTHING RACK.
FINALLY HAVING A RACK LIKE THIS ALLOWS ME TO PROVIDE THE EXPERIENCE I LOOK FOR TO MY CUSTOMERS. BEING ABLE TO ALMOST SCROLL THROUGH VARIOUS PIECES SEEMLESSLY GIVES THE CONSUMER THE OPPORTUNITY TO FULLY APPRECIATE EACH ONE, INSTEAD OF HAVING TO WORRY ABOUT MESSING UP THE DISPLAY. THE FEELING I GET FROM SEEING A RACK FILLED WITH MY PERSONAL CREATIONS IS INCREDIBLE. I GET AN OVERWHELMING FEELING OF COMFORT JUST SITTING NEXT TO THESE ITEMS, SINCE THEY GENUINELY FEEL LIKE AN EXTENSION OF MYSELF. THIS TIME AROUND, I WANTED MY SELLING MODEL TO BE A LITTLE BIT MORE POLISHED, AND I BELIEVE I’VE ACHIEVED THAT THROUGH MY PINS.
THE BEAUTY OF SELLING AN ITEM LIKE A PIN IS THAT IT LOWERS THE BARRIER OF ENTRY INTO THE WORLD OF C7. IF I ONLY SELL CLOTHING, THIS LIMITS THE AVENUES OF EXPRESSION THAT I CAN EXPLORE THROUGH CREATION. IT ALSO LIMITS THE PEOPLE I CAN REACH, SINCE SOME PEOPLE (LIKE MYSELF) ARE VERY PICKY ABOUT WHAT THEY WEAR AND WILL RARELY GET NEW THINGS. WITH THE PINS ONLY BEING 3 DOLLARS (AND A FREE ONE BEING RECEIVED WITH ANY PURCHASE) IT BROADENS THE RANGE OF POSSIBLE CUSTOMERS I CAN HAVE. PINS ALSO DON’T HAVE A SPECIFIC USE, GIVING MY CUSTOMER THE COMPLETE FREEDOM TO USE THEIR C7 PIN IN ANY WAY THEY WANT. I LOVE THE IDEA OF CONTINUING TO EXPAND C7 IN A DIRECTION LIKE THIS, WITH THERE EVENTUALLY BEING NO LIMIT TO THE MEDIUMS C7 EXISTS IN.
SLAWN IS AN ARTIST I GET A LOT OF INSPIRATION FROM. HE SEES NO BOUNDARIES REGARDING WHAT OR WHERE HE CAN PAINT. FROM ROLEXES TO AIRPLANES, HE COMES UP WITH IDEAS AND EXECUTES THEM. MY DREAM IS TO BE ABLE TO BUILD A CAREER LIKE THIS, TO BE ABLE TO MAKE A LIVING OFF OF WHAT I CREATE, REGARDLESS OF THE MEDIUM. I SEE C7 AS MY WAY OF BUILDING THIS WORLD, WITH EVERY DROP / SELLING EXPERIENCE REPRESENTING ANOTHER STEP TOWARDS THIS REALITY. I’VE BECOME OBSESSED WITH THE IDEA OF EXPRESSING MY IDEAS THROUGH WHATEVER MEDIUM I RESONATE WITH AT THE TIME, CREATING A WAY TO TRACK MY TASTE THROUGHOUT MY LIFE. I HOPE THAT EVERY ITEM I MAKE OUTLIVES ME, AND PROVIDES THEIR OWNER THE LOVE THAT I FELT WHILE MAKING IT. THESE BLOG POSTS ARE THE DOCUMENTATION OF THIS STORY, ULTIMATELY GIVING YOU A DEEPER LOOK INTO THE DEVELOPMENT OF THIS DREAM. I CAN’T THANK YOU ENOUGH FOR BEING A PART OF THIS JOURNEY, I PROMISE IT’S ONLY UP FROM HERE.
-CAMERON CAMPBELL CRAIG